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Wednesday, January 30, 2008

This Long Tail is NOT hideous!

interpretation Zooey.

So. I am now looking for a business design that will work for Zooey's freakishly long tail. Hopefully there are enough people out there who need to get all their business/economics/pet food information from the same source. Otherwise we may need a trip to the plastic veterinarisurgeon.

I'm not reading the book-- because the idea has transcended the book-- but Chris Anderson basically writes that, since the Internet offers unlimited "shelf" space, you can make a profit on ultra-niche products which would get crowded out by the "gigantic, bloated head" products, like non-cat-related business & finance books.

Apparently it works quite well for ultra-niche businesses, like role-playing game books and classical music. (Keep in mind that CATpitalism is no ultra-niche! It just hasn't taken off yet.)

The idea has been kind of epoch-making in e-business, and Zooey and I are going to see if we can get in on the action. It's been kind of slow here in the rolling hills of Tennessee. But, based on this Tail thing and the Cash Machine book reviewed yesterday, I think it's actually possible we could make some scratch from this kind of stuff. And, as always, we will do it out here in public, and let you know how it goes...

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